Amp up your skills with an SEO or SEM workshop

Classes are in session, and not just for the kids. Polish your SEO & SEM skills at any of the four incredible full-day workshops on Monday, September 26. All workshops are held the day before SMX East kicks off in New York City.

Here’s a preview:

Advanced AdWords Training: Paid search continues to be an important factor in companies’ revenues, so digital marketers need to ensure their PPC campaigns are always running efficiently. SEM expert Brad Geddes will offer proven tips and strategies in dynamic advertising, account auditing, quality score, ad copy, display targeting and conversion optimization to guarantee your PPC campaign’s success.

Bruce Clay SEO Training: Search algorithm and rankings go through a rollercoaster of changes each year. SEO expert Bruce Clay will break down these changes and unveil tactics that improve search rankings.

Local Search Advantage: Local search marketing plays a significant role behind offline purchases. Learn actionable tactics in local SEO, social, mobile and conversion tracking that turns leads into customers.

In-house SEO Exchange: Join us for an all-hands workshop that tackles unique challenges faced only by in-house search marketers, including reporting metrics, technical issues, organizational adoption, troubleshooting SEO strategies, getting more from your SEO budget and more. All registrants will need to verify that they are an in-house SEO.

SMX East Workshop participants rave about their experiences:

“The needs of search marketers doing SEO in-house are broader than the topics covered at most conferences. It’s not just about basic tactics: you also have to deal with organizational, political and process-related challenges. Insights into how to get past these hurdles often come from peers at other companies who either are or have been going through similar challenges. Having a day that is dedicated to enabling these conversations is priceless.”

–Olivier Lemaignen, Group Manager, Global Search Marketing, Intuit

“I flew from Japan just for this seminar, and it was worth every penny. I know there are many people who teach AdWords, but no one is as specific as Brad Geddes is, and he doesn’t mind sharing the information with you. When it comes to AdWords, he is the one to listen to.”

–Taka, President, lpo-consulting.com

Want to attend? Have it your way!
Customize your SMX East experience AND save:

1. All Access and Workshop combo: Get the complete package for only $2,895, a savings of $200 compared to on-site rates. Or, if you’ve registered for an All Access Pass and would like to upgrade with a workshop, just pay an additional $1,000.
2. Workshop Pass: Just looking for a one day workshop intensive? You can do that too for just $1,095, a $100 savings compared to on-site rates.

Only interested in attending the SMX East conference? That’s fine too! For only $1,895, you’ll get full access to all conference sessions, keynotes, clinics, networking activities, WiFi and hot meals.

These low rates won’t be around for long. Register today!

The post Amp up your skills with an SEO or SEM workshop appeared first on Search Engine Land.