Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
From Search Engine Land:
- FAQ: All about the Google mobile-first index
Nov 9, 2016 by Barry SchwartzHere’s everything we know about the Google mobile-first index.
- As Trump racked up Electoral College votes, searches about moving to Canada spiked
Nov 9, 2016 by Greg SterlingBriefly overwhelmed by traffic from the US, the Canadian immigration website was also down last night.
- Google publishes best practices for search engine-friendly Progressive Web Apps (PWAs)
Nov 9, 2016 by Barry SchwartzGoogle publishes their first recommendations for making PWAs indexable in Google.
- Google to fix bug where small sitelinks don’t show up in the search results
Nov 9, 2016 by Barry SchwartzGoogle says they now have fixed the bug.
- See how Google is showing even more Shopping Ads on desktop this season
Nov 9, 2016 by Ginny MarvinOn product queries, product listing ads are dominating over text ads.
- Google Safe Browsing “Repeat Offenders” will get a 30-day time-out
Nov 8, 2016 by Barry SchwartzDo you continue to violate Google’s safe browsing policies? Well, Google is about to get stricter on you.
- Google retiring Map Maker to speed up the Maps editing process
Nov 8, 2016 by Greg SterlingCompany says that new process, using Google Maps app and Google Search, will expedite publication of changes and additions.
- Google officially drops the Knowledge Graph snippet overlays over low usage
Nov 8, 2016 by Barry SchwartzAfter 2 1/2 years, Google has dropped the search snippet feature.
- ‘Tis the season: 6 ways to prepare for holiday shoppers
Nov 9, 2016 by Christi OlsonWhether you’ve got your holiday marketing plan all mapped out or are just starting now, columnist Christi Olson has tips to prepare your search campaigns for the season.
- Are you optimizing your off-site content?
Nov 9, 2016 by Sponsored Content: gShiftIn our last post, we looked at how to measure the true performance of your content, both on-site and off-site, through the tracking of engagement. Today, we want to discuss how to improve the discoverability of your off-site content in search, so it can be found in the first place. When marketers think of […]
Recent Headlines From Marketing Land, Our Sister Site Dedicated To Internet Marketing:
- Pinterest adds measurement, data vendors to its Marketing Partners program
- Tackling the martech integration challenge
- 9 hard truths about links
- Top 10 YouTube ads in October: Google & Microsoft take the lead, but overall video views are down
- Email as a service: Bridging the gap between digital marketing and brick-and-mortar experiences
- Now feel this: Immersion launches first Haptic Ad Service
- The 4 principles of great content (or stop dumping garbage on the internet)
- As Facebook Audience Network broadens, what does it mean for your campaigns?
Search News From Around The Web:
Local & Maps
- For a Few Moments, Google Maps Was Deathly Accurate, Preen
- Google Maps gives new name to Libingan ng mga Bayani, The Philippine Star
Searching
- Ask Google "Who Won" & Google Says "Donald Trump", Search Engine Roundtable
- Google Testing Light Green URLs in Organic & AdWords Search Results, thesempost.com
- SearchResearch Challenge (11/9/16): Self-sustaining disasters?, SearchReSearch
SEO
- 11 Last-Minute SEO Tips to Get Ready for Black Friday and Cyber Monday, Search Engine Journal
- Google Mobile Rankings Suffering? Here Are 6 Things You Can Do Right Now, Ignite Visibility
SEM / Paid Search
The post SearchCap: Google mobile index, move to Canada & repeat offender penalties appeared first on Search Engine Land.
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