SearchCap: Google mobile first indexing, Bing side bar ads and intelligent search expands

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

From Search Engine Land:

• Google begins rolling out mobile-first indexing to more sites
  Mar 26, 2018 by Barry Schwartz

  Sites that follow the best practices for mobile-first indexing will be migrating over now, and Google will send notifications via Search Console.

• Bing ‘intelligent search’ capabilities continue to expand, include facts from multiple sources
  Mar 26, 2018 by Barry Schwartz

  Bing also shares more about the platform it built to power intelligent search.

• Serious marketers attend SMX Advanced. Lock in best rates by next Saturday!
  Mar 26, 2018 by Search Engine Land

  For more than a decade, search marketing professionals obsessed with their craft have purchased every available seat for Search Engine Land’s SMX® Advanced. This year will be no different. Don’t miss your opportunity to attend the only truly advanced search marketing conference in the nation. Join us June 11-13 in Seattle for an unrivaled professional […]

• SEO for multi-language websites: How to speak your customers’ language
  Mar 26, 2018 by Marcus Miller

  Combining international and multilingual SEO can get complicated. Contributor Marcus Miller walks us through the details of using International SEO tactics and multi-language content on global websites.

• Why we need to fight fake reviews
  Mar 26, 2018 by Wesley Young

  As a business owner, are you tempted to slip in a few positive reviews since you think everyone is doing it? Resist, says contributor Wesley Young.

• Bing begins removing sidebar text ads on desktop
  Mar 26, 2018 by Ginny Marvin

  Starting in the US, text ads will show only in the mainline at the top and bottom of search results pages.

• Europeans again raise the specter of breaking up Google
  Mar 26, 2018 by Greg Sterling

  More of a bargaining position, it’s extremely unlikely to actually happen.

• All About the GDPR
  Mar 26, 2018 by Sponsored Content: CallTrackingMetrics

  While deregulation has been a stateside trend over the past decade, the 28 members of the European Union are gearing up for a massive increase in regulations around data privacy in the form of the General Data Protection Regulation (GDPR) — and this regulation will make a splash across the pond as well. Briefly, virtually […]

Recent Headlines From Marketing Land, Our Sister Site Dedicated To Internet Marketing:

• Forecast: Digital advertising pulling away from TV on global basis
• For all the procrastinators, here’s some GDPR triage
• Google’s steps toward GDPR surrounded by questions
• After a week of crisis and mea culpas from Facebook, assessing the threats and exposure
• Tips for measuring marketing impact to prove ROI
• All About the GDPR
• Exclusive: Facebook will no longer show audience reach estimates for Custom Audiences after vulnerability detected

Search News From Around The Web:

• Google Algorithm Update March 23rd : Chatter & Signals Say So…, Search Engine Roundtable
• SEO Best Practice for Discontinued Products, Hallam Internet
• Signals Influence Date Google Shows in Search Results, The SEM Post
• Why page speed matters to an SEO and what to do about it, Raven Blog
• Why You Need to Get Pagination Right for SEO – Here’s Why #159, Stone Temple

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