Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
From Search Engine Land:
- App Indexing & The New Frontier Of SEO: App Packs & App Store Search
Feb 19, 2016 by Emily GrossmanIn this third and final installment of a series on app indexing and how it impacts search engine optimization, contributor Emily Grossman discusses how to rank apps in Google search results, as well as in Google Play and the iTunes App Store.
- Google App Streaming Now Live For Many Apps Via Try Now Button
Feb 19, 2016 by Barry SchwartzGoogle App Streaming is now live in the Android Google App search results. You can preview apps directly from the search results before downloading them.
- Are Dynamic Ad Varieties A Waste Of Your Time?
Feb 19, 2016 by Carrie AlbrightColumnist Carrie Albright explores the various types of dynamic ads available to search marketers to help you decide which (if any) may be right for you.
- Search In Pics: Brett Dennen At Google, A Doctor’s Google Sign & Google Moving Boxes
Feb 19, 2016 by Barry SchwartzIn this week’s Search In Pictures, here are the latest images culled from the web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have and more. Google Women in STEM – Internet Security Team: Source: Google+ Google Moving Boxes: Source: Twitter A […]
- Webmasters: Be On The Lookout For Hreflang Implementation Notifications From Google
Feb 19, 2016 by Barry SchwartzYesterday, Google sent out a large number of notifications to webmasters who have implemented hreflang markup incorrectly.
- Ad Age: Google Is To Launch AMP In Search Results On February 24, 2016
Feb 18, 2016 by Barry SchwartzAMP, accelerated mobile pages, is going live this coming Wednesday in the mobile Google search results.
- Bing Rolls Out Red Carpet For The Oscars With Its “Academy Awards Experience”
Feb 18, 2016 by Amy GesenhuesBing’s Guide to the Academy Awards delivers Oscar-related content, including past winners, red carpet fashions and memorable show moments.
- Trademark Court’s Impossible Order: Uber Told To Change Google Search Results
Feb 18, 2016 by Greg SterlingJudge tries to strike a balance but fails to understand the inherent problem at the heart of order — controlling search outcomes.
Recent Headlines From Marketing Land, Our Sister Site Dedicated To Internet Marketing:
- WATCH: “Marketing Land Live” Premiere Episode, Our New Weekly Video Show
- Yelp Offers Full Reviews Database To Social Monitoring Tool Sprinklr
- Everything Should Not Be A Blog Post: Start Using Silos
- Agency Metrics That Matter In Search & Beyond
- 5-Point Online Marketing Training Regimen
- Yahoo Holds Mobile Developer Event Against Backdrop Of Uncertain Future
- AdWords Drafts Now Gives Advertisers The Ability To Review Campaign Changes Before Pushing Live
- Four Expert Tips For Making The Most Of An Affiliate Network
- Tim Peterson Joins Marketing Land To Report On Social/Digital Media
- MarTech Today: Tapjoy’s New Partners, Twitter’s Customer Service Tools & Tell Google Why More Search Data
- The Ultimate Multi-Channel Social Strategy Survival Guide
- Vine’s Sticking To Its 6-Second Limit, But There Are Workarounds
- Ad Age: Google To Launch Accelerated Mobile Pages On February 24
- Want To Speak At Marketing Land SocialPro? Here’s How
- Report: Ads Could Come To Facebook Messenger Within Months
Search News From Around The Web:
Industry
- Google Isn’t Paying The ‘Google Tax’, Bloomberg
- Google May Share Statistics On HTTPS Adoption Rates, Search Engine Roundtable
Searching
- DuckDuckGo Friends Newsletter #67, DuckDuckGo Blog
SEO
- Ask Yoast: how to become an outstanding SEO, Yoast
- Google Now Says They Offer Google Certified Partners For SEO, Search Engine Roundtable
- How To Test Articles Using The Google News Troubleshooting Tool (in the Google News Publisher Center), htmtweb.com
- Should SEOs Only Care About DIRECT Ranking Signals in Google? – Whiteboard Friday, Moz
- Who Are You Talking To? 3 SEO Strategies For Building An Audience, Search Engine Guide
SEM / Paid Search
- VIDEO: PPC Leaders from Bing Talk Paid Search Strategy #SMX, BruceClay.com
Search Marketing
- New Social Engineering Content Detected Warning in Google Search Console, thesempost.com
- Video: Google Certified SEO Partners, AMP Launching & Hreflang Notifications, Search Engine Roundtable
The post SearchCap: Google App Streaming Live, Hreflang Notices & AMP Next Week appeared first on Search Engine Land.
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