SearchCap: Google image saving, link building outreach & more

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

From Search Engine Land:

• The real impact of Google’s new paid search ad layout on organic search
  Mar 29, 2016 by Winston Burton

  We’ve heard a lot about how Google’s changes to its paid ad display might impact advertisers, but what about those focused on organic search? Columnist Winston Burton discusses the impact on SEOs.

• Manual link building’s 7 worst outreach offenses
  Mar 29, 2016 by Julie Joyce

  Are you making mistakes with your link-building outreach? Columnist Julie Joyce lists what she considers to be the 7 worst outreach violations.

• Google images can now be saved on desktop & accessed via a mobile device
  Mar 28, 2016 by Amy Gesenhues

  After launching the image-saving feature on mobile last November, Google now lets logged-in users save images on desktop.

• Learn cutting-edge strategies & tactics in earned, owned and paid social media marketing at SocialPro
  Mar 29, 2016 by Search Engine Land

  Join professional social media marketers just like you learning the latest ROI-driven tactics at Marketing Land’s SocialPro, June 20–21 in Seattle, WA. We’ve changed the date and location of this event based on your feedback to help you get a head start with your campaigns and end-of-year planning. Whether you practice earned, owned or paid social […]

Recent Headlines From Marketing Land, Our Sister Site Dedicated To Internet Marketing:

• How Snapchat has changed its terms of service, privacy policy
• Hootsuite buys Sales Prodigy app to offer better tools for social marketing to potential buyers
• Learn cutting-edge strategies & tactics in earned, owned and paid social media marketing at SocialPro
• Instagram welcomes minute-long videos for all accounts
• 10 tips for avoiding shady SEO providers
• “Search disruption is coming!” and 9 other expert insights From LSA16
• Brands can now pin how-to guides on Pinterest, but not as ads
• Is customer service a key to content marketing success?
• Live video sharing & storage platform Katch makes it possible to search its 1M archived videos
• Achieve sweet success with marketing segmentation
• Gmail Ads: Email marketing without the emails
• Distributed publishers face the third-party measurement question
• MarTech Today: The Physical Web, predictive analytics & search disruption
• Startup Pyze launches free business intelligence and personalization platform for mobile apps
• Report: Facebook Messenger might become your new mobile wallet
• Lotame’s new Smart TV Audiences adds your TV shows to your device and online profile

Search News From Around The Web:

Local & Maps

• Explore the wonders of Thailand with Street View, Google Lat Long
• The Oklahoma Earthquakes, Google Earth Blog
• Waze rolls out speed alerts to tell you when you’re driving too fast, VentureBeat

Link Building

• 4 Reasons your competitors get media coverage (and you don’t), Majestic Blog
• My last post on anchor text, Branded3

Searching

• Answer: What’s the unexpected connection between these two?, SearchReSearch
• Google Testing Recipe Carousels in Mobile Search Results, thesempost.com

SEO

• 8 SEO KPIs You Should Know And Act On Right Now, verticalmeasures.com
• Early Signs Of A Google Update; Can It Be Penguin?, Search Engine Roundtable
• Google SEO Certification: Why Doesn’t It Exist?, Stone Temple
• Google: isSimilarTo Not The Same As Canonicals, Search Engine Roundtable
• How to Create AMP Pages in Drupal With Official Module, thesempost.com
• Local Business SEO: How To Drive More Leads by Optimizing for the Entire Page, ahrefs.com
• Meta Tags: Writing Meta Data for Search Results & CTRs, thesempost.com
• The Guide to International Website Expansion: Hreflang, ccTLDs, & More!, Moz
• Understanding the Relationship Between SEO and Slideshare, KoMarketing

SEM / Paid Search

• 7 Ways to Stop Wasting Money in Google AdWords, Portent
• Knowing When It’s Time To Explore New PPC Engines, PPC Hero
• Using Kenshoo to Manage Campaigns Across Search Engines, Metric Theory

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